CAMPAIGNS

Organic brain waves for campaigns at Sari Ki Almari are much awaited moments.

The team, that is A and me, get together and storm through and create a grid or as would the custom of the social media time be.

It could be related to a social tradition, and here I use the term non digitally, or could be one of the holidays. But mostly customs and traditions, yes.

So, I am a huge believer of traditions because they are what tie us to ancient wisdom. Many times earlier my erstwhile young brain has been proved wrong when I argued these age old practices, vedic ones at that. Eventually, the older wiser me stopped whining and followed through, albeit with a more aware and digitally cognizant consciousness.

You will notice as you scroll down to each campaign that they are simple but relatable. Actually I know no other way nor do I wish it.

In realness and honesty there lies growth.

That sounded like a fancy quote. Maybe one day they will quote me, lets see.

For that reference I am Rashmi Chowdhary the founder and creator of Sari Ki Almari.